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online store features
Product Browsing
Multiple Images Per Product
Product Image Zoom-in Capability
Short and long descriptions
Up-selling and cross-selling
Customer Service
Feature-rich Customer Accounts
Order Tracking from Account
Wishlist facility
Newsletter subscription
Payment
Integrated with Google Checkout / PayPal
Easily configure for a large number of other payment gateways eg SagePay
Configurable to authorize and charge, or charge on creation of invoices
Marketing Promotions and Tools
Flexible pricing rules with ability to restrict to stores, customer groups, time period, products, and categories.
Catalog Promotional Pricing
Sales prices
Customer Accounts
Re-orders from account
Downloadable Products
Recently ordered items
Checkout
One-Page Checkout
Checkout without account/Guest Checkout
Shipping to multiple addresses in one order
Shipping
Shipping to multiple addresses in one order
Multiple shipments per order
Free Shipping
Search Engine Optimization
Google Site Map
URL Rewrites give full control of URL's
Meta-information for products / categories
Catalog Management
Batch Import and Export of catalog
Google Base Integration
Downloadable/Digital Products
Advanced Pricing Rules / Special Pricing
Analytics and Reporting
Admin Dashboard for Report Overview
Abandoned Shopping Cart Report
Best Customers Report by Total and Number of Orders
International Support
Multi-Lingual
Support for Multiple Currencies
Mobile Commerce
iPhone optimised. Browse entire store on your iPhone.
Order Management
View, edit, create and fulfill orders from admin panel.
Create one or multiple invoices, shipments and credit memos per order to allow for split fulfillment
Catalog Browsing
Layered / Faceted Navigation for filtering of products in Categories
Layered / Faceted Navigation for filtering of products in Search Results
Product comparisons and user reviews
Site Management
Control multiple websites and stores from one Administration Panel with ability to share as much or as little information as needed
Web Services API for easy integration between Magento and any third-party application
One-Click Upgrades
Google Website Optimizer Integration for A/B and Multivariate Testing